Sales Fundamentals

Cost: Free

This event is part of Go Succeed, a new support service from local councils in Northern Ireland that can help to start, grow or scale a business.

The Go Succeed Start team hosts this online Sales Fundamentals masterclass, in partnership with the Colleges Network.

If you have recently started a business, or are considering doing so, this webinar will provide a real world insight into selling and how to ensure you succeed by making a profit. After all - that's what a business must do to survive.

In this workshop you will learn:

• What is selling? A definition
• Why do people buy?
• What customers want
• Inhibitors that limit success
• Sell yourself and your company
• Profit is sanity - pricing and costing considerations
• Marketing methods
• Communication - effective questioning and listening skills
• Cross-selling & Up-selling
• Customer Retention

This Go Succeed workshop is open to all individuals in the early stages of their business, throughout Northern Ireland, and is facilitated by Enterprise Northern Ireland.

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