Marketing Planning for Online Success - 29 May 2024

Cost: Free

This event is part of Go Succeed, a new support service from local councils in Northern Ireland that can help to start, grow or scale a business.

During this online workshop, you will understand:

Developing Content Pillars
While it may be a social media buzzword (followed closely by 'authenticity'), content pillars are integral to helping you create content - especially when you’re in a creative rut. We take you through Brand Purpose, Vision, Values, Positioning, Personality, Voice and Tagline. This will guide your content and help you stay organised, be consistent, and produce content your audience will recognise time after time.

Brainstorming Content ideas and Chat GPT
Gain a reliable process for generating ideas and content fast. We’ll show you how to use ChatGPT which is a powerful AI language model that can be used to create content rapidly. We’ll go through the best resources to find ideas on social platforms and the best websites for trending topics.

Content Planner
We walk you through how to use a content planner and have everything organised in one place.

Unlock e-commerce
Show you around Wix platform , Standard SEO, Setting up Payment Gateways and Domains.

This Go Succeed workshop is open to all individuals in the early stages of their business, throughout Northern Ireland, and is facilitated by Enterprise Northern Ireland.

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