Managing your Amazon account

Cost: Free

Discover practical strategies from Amazon experts to optimise your account management, boost marketplace performance and unlock new growth opportunities.

What you’ll learn

• Different approaches to Amazon account management
• Best practices for driving visibility, traffic and sales
• How agencies support advertising, content and operational performance
• Key considerations when selecting an Amazon service provider
• Common challenges and opportunities for brands selling on Amazon

Description
Managing an Amazon account effectively can be the difference between steady growth and missed opportunities. Join our webinar to hear from three Amazon agencies and marketing service providers as they share their unique approaches to account management, marketplace optimisation, advertising strategies, and business growth.

This interactive session will provide practical insights into the services available to brands, the challenges agencies help solve, and how to choose the right support model for your business. Whether you manage your Amazon presence in-house or are considering external support, you'll gain valuable perspectives and actionable takeaways to help maximise your performance on the platform.

Speakers
Jaspreet Singh
UK Agency Lead, Amazon

Jaspreet Singh is Amazon’s UK Agency Lead, with over four years of experience across Amazon’s vendor (1P) and seller (3P) businesses. He began his Amazon career as an Account Manager, managing vendor accounts across Europe, before moving into Strategic Partnerships. There, he recruited, launched, and grew new sellers through tailored support and growth strategies. He has led several high-impact initiatives and now works closely with agency partners across the UK to help brands reach their full potential on Amazon.

Kris Sanders
Lead Designer, Optimizon

Kris is Lead Designer at Optimizon, with over 15 years' experience in creative design, UX strategy, and digital content production for Amazon brands. He specialises in high-performing marketplace content including A+, Premium A+, and Stores. Kris combines data-led UX with impactful visual design, helping brands turn on profitable growth and succeed on the digital shelf.

Joe Farley
Head of Strategy, Luzern Ecommerce

Joe is Head of Strategy at Luzern Ecommerce, with around 15 years' experience in Digital Marketing and Ecommerce. He works across Retail, Advertising, Content and Analytics, combining ongoing project-based consultancy with leading client strategy to drive results across the business. His work ranges from building forecasting models and market analytics for individual brands to shaping multi-market strategy for enterprise clients expanding across new territories.

Lauren Herouard
Director of Services, Rithum

Lauren Herouard is Director of Services at Rithum and has been helping brands succeed on marketplaces since joining the business in 2016. Having worked exclusively in the marketplace industry throughout her career, she has extensive experience supporting brands and retailers across Amazon and other leading marketplaces. Today, she leads teams across Europe that help clients optimise catalogue performance, inventory management, operational efficiency and long-term marketplace growth.

There are no terms of business.