Flavours of Arabia: Exploring the Vibrant Saudi Food and Drink Sector

• understand the trends driving demand in the Saudi food and drink sector
• identify potential business opportunities for UK food and drink producers to grow in Saudi Arabia
• navigate regulatory requirements and best practices for entering the Saudi market

Join us to explore the opportunities in the booming food and beverage industry in Saudi Arabia, where the appetite for imported goods is rapidly growing. In particular, the consumption of organic, gourmet and health food products by Saudi customers is expected to reach more than $27 billion.

In this session, our in-market experts will be providing valuable insights into the emerging market trends, consumer preferences, and the rich opportunities available in the Saudi Arabia market.

Our experts will also be providing an overview of the regulations you need to follow to to register your products, and you will be able to hear from a Saudi retailer on their key advice on how to sell in Saudi Arabia.

Whether you are new to selling overseas, or looking to broaden your reach in the Gulf region or Saudi Arabia, then this session will provide essential knowledge and actionable advice to get started with selling your food and drink to this exciting market!

Yamish Yakoob

Senior Trade Adviser – Retail, Food & Drink, Department for Business and Trade, Riyadh, Saudi Arabia