WRAP's vision is a world in which resources are used sustainably. WRAP works with governments, businesses and communities to deliver practical solutions to improve resource efficiency. Their mission is to accelerate the move to a sustainable, resource-efficient economy by:
- re-inventing how we design, produce and sell products
- re-thinking how we use and consume products, and
- re-defining what is possible through re-use and recycling
WRAP provide information, tools and practical advice, and a safe, non-competitive space where businesses can share best practice and collaborate to deliver change.